Not Just An Entrepreneur

Our world is changing in front of our eyes, as we say change is constant. Each industry will always charter ways to interact with the community and always adjust according to the new reality.   There are many ways of marketing a new business, but most of them require a large budget. So, this doesn’t mean you cannot promote your startup if you are having a limited budget.   Actually, the lack of funds is the best motivation for creativity and innovation. I believe marketing is a game of skills, fulfilling demands of our customers with limited budgets can be done only by a person who knows how to use his resources and creativity   in an appropriate manner, it’s time to do smart work rather then hard work. Efficiency, is something which helps a marketing person to create a buzz for his clients even in s tight budget. There are 7 easy ways which I have explore to best marketing in a low budget 1.       1)    Building Relationship with Customers...

Public Relations, typically in the form of publicity, have tremendous potential. Good publicity will strengthen your brand identity, differentiate your service or product from someone else's, and reinforce what you think is yourself. PR has become an integral, quantifiable part of any winning media-age business strategy and it is no longer just about crisis recovery. It is a lot more than that. It is trust built between a company and its public. Having a good PR can bring your brand esteem and loyalty. Having a positive brand image can put your brand on top and leave a lasting impression on the public. There are different functions that public relations can serve. It can broaden your reach with the public with the help of a solid social media strategy; it can deliver specific messages to the audience; it can help improve your reputation as an expert in your field and it can boost your corporate profile. When we talk about PR and its importance, let us not forget to talk about w...

Lockdown, Ah! Bored in the house for more than three months, can’t go to office, can’t go for shopping, can’t just meet friends. The lockdown seemed fine to me for a few days, indulging in work from home , reading books, doing household chores, exploring our cooking skills and following the concept of Netflix and Chill but following the same monotonous routine after a few days filled our lives with boredom specially for people who are lonely not only at their home but also in their lives. Bound to maintain social distancing from the loves of their life, many single men and women turned on the excitement by exploring online dating applications which worked as a mood lifter to them during this period of lockdown. The consensus among many users on dating apps seems to be that they’re bored. And it’s obvious. Social-distancing has forced people to stay indoors which has led people to figure ways of finding new people to talk to.Therefore, the citizens of online dating apps have figured ...

In an unprecedented statement, the Indian government banned TikTok along with other 58 Chinese-made applications on Monday (29th June) alleging that they were "detrimental to India's sovereignty and independence, protection of India, state security, and public order.” So, in the wake of Anti-China sentiments and social media outrage against Chinese apps in India, several native apps have started to draw consumers migrating from these apps.   TikTok, developed by Bytedance, a Chinese company, allows users to post short videos that are generally set to music. It was undoubtedly the most common downloaded app on iOS and Android, followed by WhatsApp, Facebook, Instagram, and Messenger. TikTok had led worldwide installs back in 2019. The short-form video production app has gone from 1.5 billion downloads to over two billion downloads in less than half a year. India has become TikTok’s biggest operator, generating 611 million lifetime downloads so far, almost a third of total d...